Last week I found the press release below in the local media. I've omitted the true identities by substituting "Company XYZ" along with other particulars so as not to single out any one person or organization. Actually, this is a story about us all. And, I mean, the folks back of this effort are surely good-hearted and downright sweet, but. . .well, read on:
“XYZ Cover-up” takes advantage of Post-Christmas opportunities to help others stay warm. . .Gently used blankets can help growing number of Anywhere, Texans in need
ANYWHERE (Monday, Dec. 22) - Post-holiday opportunities aren’t limited to sales. Company XYZ is holding “XYZ Cover-up,” a unique opportunity to put to use those “gently-used blankets” for the growing number of needy in Anywhere, Texas. From Friday, Dec. 26 through Saturday, Jan. 3, gently used blankets will be collected at Company XYZ's headquarters at 123 Avenue A here in Anywhere, Texas, for distribution to those in need.
“With the winter’s cold upon us, we realized how fortunate we were to have a warm home and business despite the challenging economy,” said XYZ General Manager Tom Smith. “It is vital that in this day and time we support those in our community who are not as fortunate, but truly appreciate anything that we can provide.”
“XYZ Cover-up” takes advantage of Post-Christmas opportunities to help others stay warm. . .Gently used blankets can help growing number of Anywhere, Texans in need
ANYWHERE (Monday, Dec. 22) - Post-holiday opportunities aren’t limited to sales. Company XYZ is holding “XYZ Cover-up,” a unique opportunity to put to use those “gently-used blankets” for the growing number of needy in Anywhere, Texas. From Friday, Dec. 26 through Saturday, Jan. 3, gently used blankets will be collected at Company XYZ's headquarters at 123 Avenue A here in Anywhere, Texas, for distribution to those in need.
“With the winter’s cold upon us, we realized how fortunate we were to have a warm home and business despite the challenging economy,” said XYZ General Manager Tom Smith. “It is vital that in this day and time we support those in our community who are not as fortunate, but truly appreciate anything that we can provide.”
With blankets being given as presents and being purchased at post-Christmas sales, households may find a blanket or two that could be used by someone in need.
“We decided to take full advantage of that time period between Christmas and New Year’s for folks to do some housecleaning and share their extra blankets with those in need,” said Mr. Smith.
A report released on Dec. 12 by the U.S. Conference of Mayors found that homelessness has increased an average of 12 percent in major cities nationwide in the last year. In Anywhere, the number rose 14 percent over the year ended Sept. 30, the report stated.
Working with area churches, homeless shelters and humane societies, XYZ will accept any blankets and distribute them to organizations helping those in need.
XYZ is open six days a week, from 7:30 a.m. until 7 p.m. Mondays through Fridays; and from 7:30 a.m. to 5 p.m. on Saturdays with the exception of New Year’s Day and early closing on New Year’s Eve at 6 p.m.. For more information, phone 800.123.4567 or log onto XYZ.biz.
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So, here we are safe, cozy, well-fed in our warm homes and businesses. Blessed.
The numbers of our fellow human beings who are homeless, without a home or a job, is growing at an astonishing pace annually, and right here in the heart of Anywhere, Texas. Current economic signs indicate that the trend will only turn upward in even more dramatic fashion.
The worst of winter is ahead of us. We knew it was coming, didn't we? It comes about this time every year.
The best we can do is round up some "gently-used" or, if feeling exceptionally charitable, new blankets that maybe Aunt Mrytle provided at the family Christmas tree, but we never really have liked lime green in blankets.
Rally round the flag folks! Blankets for the really poor! Cover ups for the freezing! Now, here is something we can feel really swell about. What a tribute to the generosity, the vision, the civic vigor of our city! Gather the kids, pack the SUV and let's go see some homeless people who are cold!
"Let 'em have blankets!" Sounds like a motto with real potential.
Throw-away items for our "throw-away" neighbors. Practical gifts for those who have nothing. Useful crumbs for those "living" at the margins.
My, my, don't it make you real proud?
Under a bridge or in back of a building tonight. . .sitting, hunkering down, lying down on the hard pavement, the wind whipping around the corners and into one's bones, I expect the homeless would appreciate a blanket, even if "gently-used," if that is all we have for them.
Still, in view of everything else I know about Anywhere, Texas, it seems a very short position for any of us to take.
Couldn't we do more?
Couldn't we actually make things so much better that no one would know what to do with their old blankets? But then, what would we do in ourselves this time every year?
Just wondering.
.